Expanded radio. Rearrangements in Brazilian audio media markets

Marcelo Kischinhevsky, Leonardo de Marchi


Digitisation and the surge of new intermediaries in audio media market have been reshaping record and radio industries worldwide. More recently, streaming services are a group of new intermediaries that grow fast as Internet broadband becomes more available in developed as well as developing countries. One of the most profitable music markets in the world, Brazil is being targeted by these new actors, such as Deezer and Spotify, which opened sales offices in the country and announced deals with recording labels to offer millions of local artists’ tracks. They vie for consumers’ attention with regional/local services such as RadioTube, Radioteca.net, Blaving, and those that reject copyright-based business model, evoking the peer-to-peer logic of some of its predecessors, such as Napster, KaZaA, The Pirate Bay. In this exploratory study, we focus on these rearrangements in audio media contents’ circulation and consumption, in order to map the reintermediation of the Brazilian music market. It gathers the results of research projects developed at the University of the State of Rio de Janeiro (UERJ) and at University of Sao Paulo (USP) (Brazil).

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:: ECREA Radio Research Section :: 2016

Radio, Sound & Society Journal ..::.. ISSN: 2183-8798